Global EditionASIA 中文雙語(yǔ)Fran?ais
    Business
    Home / Business / Q and A with CEO

    Focus on food quality set to drive growth

    China Daily | Updated: 2019-10-24 10:26
    Share
    Share - WeChat
    Visitors gather at the booth of Alltech at an industrial exhibition in Bangkok, Thailand, in March 2019. [Photo provided to China Daily]

    Editor's Note: The Chinese government has adopted a series of measures to boost economic growth, including stimulating consumption, further opening up to foreign investment, supporting private enterprises and encouraging technology innovation. China Daily asked senior executives of well-known multinational companies to share their views on the country's economic development and their companies' business strategies in China.

    Alltech optimistic as China's middle-income earners develop taste and ability to pay for premium products

    What business opportunities do you see as China continues to pursue higher-quality growth, which is increasingly driven by services and consumption?

    As many Chinese people move into urban areas and become middle-income earners, they not only have greater discretionary income but also an interest in upgrading their spending to premium products. Within the agri-food sector, continued urbanization of the population and the demand for "greener", more sustainable products as well as nutritive functional foods will drive growth. The consumer wants to receive the best value for money, which we see being defined as the best quality even if it costs a little more. This trend needs to be supported by continued building of trust and transparency, and the businesses that can succeed in that will be the most successful for the future.

    China has rolled out a series of measures to stimulate consumer spending and boost economic growth. What opportunities are there for your business?

    We have the capabilities to put our expertise to work for our customers by developing yeast-based nutritional technologies that enable agricultural producers to raise healthier animals and crops more sustainably and provide consumers with safe and nutritious produce, meat, milk and eggs.

    With a network and team spread across the world, we have the unique opportunity to see trends that are changing consumer behavior in many key markets. The demands follow similar patterns and relate to transparency in the food chain, product quality and potential health benefits of food. However, the consumer space within China is one of the fastest changing and presents unique challenges and opportunities.

    Chinese middle-income earners have developed a taste and ability to pay for premium foods. Our customers in the agri-food sector are diversifying their product offerings to satisfy these consumers' interests, and e-commerce is becoming an increasingly significant channel for the distribution of these high-quality foods. Alltech is supporting both large and small producers of premium foods in their efforts to ensure food safety and improve meat quality and nutritional value.

    Overall Chinese economic growth has slowed, but the topline numbers remain relatively robust. In what areas do you plan to increase investment or employment?

    In such a fast-growing market that has sustained extraordinary numbers for a prolonged period of time, while serving a very different society today than decades ago, we should expect periods of evolution in the economy. While some sectors may be struggling to adapt, there is still strong demand in the "quality" sector. Change can be difficult, but the direction is clear, and many companies are responding to these new opportunities. I believe we are one of those businesses. We aim to use our global expertise to provide our Chinese customers insights into what the consumer of tomorrow may want. Convenience foods and functional foods and drinks - consumable products with added nutritional value - have been areas of growth in the Chinese marketplace.

    Alltech is investing in working with customers and consumers to develop programs that enhance the quality of milk used in functional yogurt drinks, for example. As one of the world's leading producers of organic trace minerals, we can also support our customers in the development of selenium-enriched meat and eggs that deliver greater nutritional value to consumers.

    1 2 Next   >>|
    Top
    BACK TO THE TOP
    English
    Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
    License for publishing multimedia online 0108263

    Registration Number: 130349
    FOLLOW US
    CLOSE
     
    97性无码区免费| 日韩AV无码中文无码不卡电影| 中文亚洲欧美日韩无线码| 亚洲日韩精品A∨片无码| 欧美日韩国产中文高清视频| 亚洲av无码成h人动漫无遮挡| 亚洲电影中文字幕| 最近中文字幕大全免费版在线| 无码精品国产一区二区三区免费| 国产精品亚洲w码日韩中文| 国产成人无码午夜福利软件| 亚洲AV无码片一区二区三区| 最好看更新中文字幕 | 中文字幕日韩欧美一区二区三区| 国产成人无码精品久久久久免费 | 日日麻批免费40分钟无码| 中文字幕亚洲一区| av中文字幕在线| 午夜不卡无码中文字幕影院| 日韩视频无码日韩视频又2021| 亚洲AV无码国产精品色午友在线| 国产成人无码AV麻豆| 中文字幕精品一区二区日本| 少妇人妻88久久中文字幕| 亚洲成?v人片天堂网无码| 久久久久久无码国产精品中文字幕 | 国产精品一级毛片无码视频| 人妻丝袜中文无码av影音先锋专区| 中文字幕人妻无码一区二区三区| 中文字幕无码久久人妻| 国产亚洲美日韩AV中文字幕无码成人| 制服丝袜中文字幕在线| 亚洲精品乱码久久久久久中文字幕| 亚洲AV无码资源在线观看| 曰韩无码AV片免费播放不卡| 亚洲免费无码在线| 欧美巨大xxxx做受中文字幕| 中国少妇无码专区| 无码精品日韩中文字幕| 7777久久亚洲中文字幕| 最近中文字幕高清免费中文字幕mv|