Raft of product launches to be held at CIIE

Consumer goods

L'Oreal

L'Oreal is hosting the Asia debut of Perso, which the French company claims is the world's very first personalized cosmetics solution, at the third CIIE. Perso is an innovative beauty-tech device that provides consumers with the opportunity to make their own beauty products at home.

Perso formulates personalized skincare and makeup products with a simple four-step process. It accesses important local environmental conditions that influence the condition of users' skin, including weather, temperature, pollen, humidity, pollution and air quality. To do so, Perso uses L'Oreal's Modiface technology, a world-leader in AI and AR makeup solutions.

Decathlon

Decathlon is displaying its latest kayak, the ITWIT KAYAK X500, for the first time anywhere in the world. The hard-shell kayak can be reduced to the size of a backpack when folded. It not only has the portability of an inflatable kayak, but also the high performance in racing of a professional kayak.

Decathlon is also demonstrating innovative products in outdoor mountaineering, camping, indoor fitness, skiing, diving, kayaking, rock climbing and equestrianism at the event.

Panasonic

Panasonic's exhibition at the third CIIE is titled "Limitless Care for Healthy Living". The company is displaying the "6C Air Circulation System" at the exhibition. "6C" refers to constant oxygen, constant humidity, constant temperature, constant wind, constant quietness and constant cleanliness.

Panasonic's demonstration also includes the company's ion technology, called nanoe technology; a deodorization machine which is popular in Japan; portable disinfection products; sensor technology and water purification equipment.