TCM meets coffee and ice cream in Guangzhou

Young people often suffer from sub-optimum health or diseases because of high pressure and irregular work schedules, so it is essential that they take care of their health in their daily lives and reduce their risks, he said.

In addition to specially roasted coffee, the shop also designs ice cream that is infused with TCM ingredients. It has found favor among young customers who appreciate healthy food.

Some years ago, Tsai's wife, Su Yun-ya, helped a special dessert shop in Taiwan formulate medicated ice cream. "So I began to make it by myself in my shop," she said.

After matching TCM properties and making adjustments, three types of ice cream are on the menu, flavored by angelica sinensis, turmeric and longan.

"Ice cream integrated with medicinal ingredients of a warm nature tastes a little magical. It's very delicious," Su said.

Packaged ice cream has become a hot seller in the shop.

"Ice cream with TCM properties can not only reduce the damage of ice products to health as much as possible but also satisfy the desires of young people," she said.

According to Su, some customers who visited the shop during business trips to Guangzhou have developed an interest in TCM treatment. "They come here to drink coffee, but later become regular TCM customers," she said.

The shop offers customers mainly with traditional TCM therapies, such as acupuncture and moxibustion. "There will be huge market potential in promoting TCM among young people on the Chinese mainland," she said.