Global EditionASIA 中文雙語Fran?ais
    Lifestyle
    Home / Food

    Food show is recipe for more growth in Sino-EU trade

    By YANG FEIYUE | China Daily | Updated: 2023-05-27 10:50
    Share
    Share - WeChat

    At SIAL Shanghai, a major international food and beverage exhibition that opened on May 18, Mario Garcia, a cheese supplier from Spain, was surrounded by visitors inquiring about his products.

    Some of them surprised him with their knowledge about cheese from his country.

    "As many Chinese have made trips to Spain, they have a better understanding of my country's cuisine, including our cheese," he says.

    Garcia's company specializes in producing cheese of different ages and flavors, and has been doing business in China for about seven years.

    He says, participation in events like SIAL can help him better reach potential customers and help them understand different cheeses and ways of enjoying them — especially those with strong flavors unusual in Chinese cuisine.

    "Our importers here have been hosting cheese tastings and offering recipes for our Chinese customers to learn how to use cheese, not just with bread and wine, but also how to cook with it," he says.

    Over the years, Garcia has found that Chinese customers have developed a fondness for European products, which benefits his business.

    "Once they find a new or strong flavor, they will learn about it and appreciate it," he says, adding that he is optimistic about the future of his business in China.

    At the event, the Swedish Trade and Invest Council also displayed the country's distinctive products, ranging from ice cream to plant-based drinks, wine and fruit jams.

    "China is a fast-changing market. People are paying more attention to health products, especially since the COVID-19 pandemic," says Liu Xiaoxia, project manager of the council's China operations. "This fits in well with the food market in Sweden; so many products from Sweden have become very popular in the Chinese market."

    The Swedish council joined SIAL in 2016. Since then, various Swedish companies have shown great enthusiasm in presenting their products to China through events like SIAL, Liu says.

    "Swedish enterprises are optimistic about the Chinese market as a whole, because it has developed quickly, and the consumption base is big," Liu adds.

    The organizations Garcia and Liu work for are among more than 4,500 food and beverage exhibitors from over 60 countries and regions, who have brought in about 300,000 products with local characteristics to the three-day event, which was jointly hosted by France-based Comexposium Group and the China General Chamber of Commerce.

    The event, which received more than 170,000 visitors, aimed to build a trading bridge for participating companies and professional buyers in the food and beverage industry, and to promote efficient communications.

    "We'll celebrate the 60th anniversary of the establishment of diplomatic relations between France and China in 2024, and the current period presents a prime opportunity for economic and trade cooperation between the two countries," says Renaud Hamaide, chairman of Comexposium.

    "At our shows in China, like SIAL Shanghai, more than half of the exhibitors are international brands," he adds.

    Many unique products from abroad have become popular with Chinese consumers, such as South African ice plants and Mexican avocados, which, Hamaide says, is proof of China's great market potential.

    "China and France recently issued a joint statement indicating that the partnership between the two countries in the fields of agriculture and food will be strengthened. Not only will Sino-French cooperation be promising, but also the penetration of Chinese food and beverage products into the global food and beverage ecology will continue to deepen," Hamaide says, adding that more such events in other Chinese cities will be staged, such as SIAL Shenzhen in August.

    At a forum during the exhibition, Comexposium's Xie Shuyi says that China's imported food market will continue to expand.

    "With the consumption recovery this year, imported food products that emphasize nutrition, health and quality will experience a renewed surge of vitality," Xie says.

    Ren Xingzhou, former director of the market economy research institute at the Development Research Center of the State Council, points out that economic recovery has created a favorable environment for the development of a food industry that is witnessing increasing expenditure on food consumption, especially in the middle and high-end market segments.

    Consumption is also becoming diversified and personalized, and Chinese customers are leaning toward convenient, stylish and leisure-oriented products, she says.

    Most Popular
    Top
    BACK TO THE TOP
    English
    Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
    License for publishing multimedia online 0108263

    Registration Number: 130349
    FOLLOW US
     
    日韩国产成人无码av毛片| 亚洲国产中文字幕在线观看| 中文字幕在线免费看线人| 人妻少妇乱子伦无码视频专区| 中文字幕热久久久久久久| 免费A级毛片无码专区| 无码人妻少妇久久中文字幕| 佐藤遥希在线播放一二区| 狠狠躁狠狠躁东京热无码专区 | 今天免费中文字幕视频| 天堂AV无码AV一区二区三区| 色窝窝无码一区二区三区色欲| 我的小后妈中文翻译| 亚洲中文字幕无码久久综合网 | 无码人妻一区二区三区免费视频 | 日日日日做夜夜夜夜无码| 中文字幕乱码人在线视频1区| 国产精品无码AV一区二区三区| 伊人久久综合精品无码AV专区| 91中文在线观看| 欧美精品丝袜久久久中文字幕| 丝袜熟女国偷自产中文字幕亚洲| 国产精品无码免费专区午夜| 国产在线拍偷自揄拍无码| 无码h黄动漫在线播放网站| 亚洲精品无码精品mV在线观看| 国产成人精品一区二区三区无码| 中文字幕在线观看日本| 精品久久久无码人妻中文字幕豆芽 | 亚洲v国产v天堂a无码久久| 国产白丝无码免费视频| 久久亚洲AV成人无码国产| 亚洲情XO亚洲色XO无码| 亚洲AV无码专区亚洲AV伊甸园| 亚洲一区无码中文字幕| 亚洲国产精品无码av| 无码人妻精品一区二区三区久久| 日韩国产精品无码一区二区三区| 人妻丰满熟妇AV无码区乱| 久久久久无码精品国产不卡 | 18禁黄无码高潮喷水乱伦|