Tradition of humor is no laughing matter

Jiang Defu, CEO of Bona Film Group, believes the rapid growth of the film industry is closely tied to public support. Currently, comedy and action films are the most popular genres in China.

Jiang highlights that China's first interprovincial cinema chain originated in Shenyang. In 2001, Shenyang led the way in cinema system reforms, and today, dozens of cinema chains have been established nationwide, putting Shenyang at the forefront of this development.

"I believe the inaugural China Comedy Film Week in Shenyang will boost local and regional interest in Chinese cinema," Jiang says.

He hopes future editions of the film week will include training programs to cultivate more talent, making Shenyang not only the event's host city but also a hub for comedy talent.

"Shenyang is a city rich in potential. Beyond hosting a film week, it should offer extensive training for comedy films, including programs for directors, screenwriters and other film professionals. This would greatly benefit the comedy film industry," Jiang says.

Jiang Yaoyao, associate professor at Liaoning University's College of Communication, says, "The increasing popularity of northeastern comedy largely stems from its rich cultural heritage".

These traits are often showcased in northeastern comedy films. Jiang Yaoyao believes that northeasterners naturally possess an optimistic spirit and a talent for using humor to navigate life's challenges. Additionally, their sociable nature makes it easier for them to find comedic inspiration in everyday interactions, she says.

Huangfu Yichuan, a researcher at the China Film Art Research Center, sees Northeast China as a thriving hub for comedy, producing numerous influential talents and great works.

"I hope and eagerly anticipate that the comedy film week will not only become a well-known brand in China but also expand internationally as a major comedy film event," he says.