Global EditionASIA 中文雙語Fran?ais
    Business
    Home / Business / Latest

    CIIE is unique and fantastic, says L'Oreal

    By HE QI in Shanghai | China Daily | Updated: 2024-11-07 09:15
    Share
    Share - WeChat

    French cosmetics company L'Oreal is one of the multinationals that has participated in the China International Import Expo for seven consecutive years since its inception in 2018.

    In the eyes of Jean-Paul Agon, chairman of L'Oreal, the company's continued participation in the annual event highlights its steadfast commitment to the Chinese market.

    "It's the only opportunity that we have once a year to show everything we do in China to the whole Chinese society. It's very important, very vital," Agon told China Daily in an exclusive interview on the sidelines of the 7th expo which runs through Nov 10. "Our consistent seven-year participation in CIIE shows our deep commitment to Chinese consumers, our long-term commitment to China, and our profound commitment to Sino-French relationship."

    This year marks the 60th anniversary of the establishment of Sino-French diplomatic relations. L'Oreal has served as the rotating chairman of the Enterprise Alliance and the Special Committee of Consumer Goods for five consecutive years, featuring in sections across the Consumer Goods pavilion, the Innovation Incubation Special Section, as well as the Country Pavilion in this year's edition. Its main booth displays over 220 exhibits from 21 brands, including the global debuts of several highly anticipated products.

    Jean-Paul Agon

    "I think it's the first time (at CIIE) that we have had so many square meters, so many booths around, and so many brands covering all aspects," said Agon.

    Agon, who first visited China in 1997, recalled his eagerness to work with the expo when the group was approached by the Chinese organizers seven years ago in Paris.

    "I remember the first time that we discussed with the CIIE authorities. It was in Paris seven years ago. It was before they started and they explained to us the project, and immediately we said we want to commit, we want to partner with you because we believe in your idea."

    Agon pinpointed the expo as one of a kind in the world.

    "I'm impressed because it's the only exhibition like this in the world. There is no other country in the world that has organized an exhibition like this. So I think it's really unique and really fantastic."

    L'Oreal entered the Chinese mainland in 1997. Headquartered in Shanghai, L'Oreal China currently operates 31 brands, one R&I center, two factories and five offices in the country. After years of deep market cultivation, China is now the second-largest market for the L'Oreal Group.

    Over the past seven years, L'Oreal has launched nearly 20 international new brands and dozens of cutting-edge beauty technologies at the CIIE.

    "L'Oreal's journey (at the CIIE) has already turned from exhibitor to investor and to partner. The CIIE's spillover effect has been instrumental in our growth, reinforcing our confidence in the Chinese market and driving our continuous investment," said Agon, adding that the group established its world's first intelligent operation center in Suzhou, Jiangsu province, this year.

    Agon has been to Shanghai more than 80 times and has witnessed the diverse changes among Chinese consumers.

    "The Chinese consumers are more and more savvy and more and more knowledgeable about products. And I think that is very good because they choose the best products. I'm very confident about the market," Agon said.

    Top
    BACK TO THE TOP
    English
    Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
    License for publishing multimedia online 0108263

    Registration Number: 130349
    FOLLOW US
    CLOSE
     
    亚洲国产精品无码久久一区二区| 国产精品无码无片在线观看| 精品无码一区二区三区爱欲九九 | 最好看最新的中文字幕免费| 久久精品无码一区二区无码 | 中文字幕无码成人免费视频| 亚洲精品无码久久不卡| 亚洲乱码无码永久不卡在线| 国产一区二区中文字幕| 亚洲AV蜜桃永久无码精品| 无码人妻丰满熟妇区五十路百度 | 精品人妻无码区在线视频| 亚洲色中文字幕无码AV| 久久久久无码精品| 久久人妻少妇嫩草AV无码专区| 日韩人妻无码精品专区| 中文字幕精品一区二区日本| 中文成人无码精品久久久不卡| 在线看无码的免费网站| 日韩精品无码久久久久久 | 国产精品VA在线观看无码不卡| 精品亚洲AV无码一区二区三区| 久久精品中文字幕第23页| 最近2019中文字幕电影1| 中文字幕Av一区乱码| 被夫の上司に犯中文字幕 | 最近中文字幕完整版免费高清| 天天爽亚洲中文字幕| 亚洲色偷拍区另类无码专区| 久久亚洲av无码精品浪潮| 国产成人无码精品久久久免费| 精品无码人妻久久久久久| 精品国产毛片一区二区无码| 97性无码区免费| 国产成人无码免费网站| 久久中文字幕精品| 日本中文字幕免费高清视频| 五月婷婷在线中文字幕观看| 一区二区三区在线观看中文字幕 | 无码GOGO大胆啪啪艺术| 无码人妻AV一二区二区三区 |