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    Tech-driven goods diversify export landscape

    Chinese exporters expand presence in well-established, emerging markets

    By ZHONG NAN | China Daily | Updated: 2024-11-27 10:20
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    Two officials from Chengdu Customs inspect an export-bound vehicle to be transported via the China-Europe freight train service in Chengdu, Sichuan province, in October. [Photo/China Daily]

    At a workshop of Ningbo Kaifeng Electric Appliance Co Ltd, rows of intelligent power connectors move smoothly along an assembly line.

    The export value of these intelligent power connectors, which have wireless fast charging functionality on the side and USB interfaces on top, had already exceeded 20 million yuan ($2.76 million) in the first 10 months of this year.

    The power connection products manufacturer, based in Ningbo, East China's Zhejiang province, has developed and launched several intelligent sockets with wireless fast charging features, which are now popular in various countries and regions.

    "The demand for intelligent charging products has notably surged this year," said Shen Fengguang, manager of the company's exports unit. "In response, we developed a series of products at different price points to sell to more countries."

    From January to October, the total export value of Ningbo Kaifeng's products reached 380 million yuan, marking a 22.7 percent growth year-on-year.

    The growing exports reflect a broader trend in China's overall export landscape, where innovative and tech-driven products are increasingly meeting global demand.

    Chinese exporters like Ningbo Kaifeng are leveraging innovation, competitive pricing and tailored solutions to expand their presence in both established as well as emerging markets.

    To stay competitive and address risks from geopolitical tensions, Chinese exporters have been deepening their engagement in emerging markets, using cross-border e-commerce platforms, investing in green technologies and establishing overseas factories, said Cui Fan, a professor specializing in international trade at the Beijing-based University of International Business and Economics.

    Their products, including electric vehicles exported to Brazil and Saudi Arabia, high-end medical equipment shipped to Egypt, Thailand and South Africa, and household appliances sold in Australia, the United States and Europe, are gaining global recognition.

    In the first 10 months, China's foreign trade rose 5.2 percent from a year ago to 36.02 trillion yuan, with exports up 6.7 percent and imports up 3.2 percent, said the General Administration of Customs.

    Highlighting the country's ongoing industrial upgrade, policy support and popularity of tech-intensive green products, Lyu Daliang, director-general of the administration's department of statistics and analysis, said that China is capable of achieving its full-year foreign trade goal of improved quality and stable growth volumes.

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