久久久无码人妻精品无码_6080YYY午夜理论片中无码_性无码专区_无码人妻品一区二区三区精99

USEUROPEAFRICAASIA 中文雙語Fran?ais
Business
Home / Business / View

Building on past successes

By Mike Bastin | China Daily | Updated: 2013-07-11 07:31

Building on past successes
Lenovo Group Ltd is among the many Chinese companies that have expanded overseas. [Photo / Provided to China Daily]

Modifications to business models needed for brands to achieve long-term development

Beijing recently played host to the Third Global Think Tank Summit and, not surprisingly, China's economic development model topped the agenda.

Once again strong arguments were presented for complete and total change in the low-cost business model still pursued by many Chinese companies. Widely respected authorities from government and industry unanimously echoed this need for change, claiming that economic growth would not continue at such rapid pace unless a major shift takes place - and soon.

Over recent years many have also cited a lack of business success internationally as a major concern for China's long-term development. Even the most well-known Chinese brands such as Haier Group and Lenovo Group Ltd remain barely visible on the international brand-awareness radar.

But perhaps it is also important for China's future to reflect briefly on the incredible, even miraculous, speed of economic emergence. China's growth record since the commencement of China's "open door" policy in the late 1970s is the envy of the world - and not just the developed world. Other fast developing nations such as India, Russia and Brazil have been completely outpaced by China. China's recent, more modest gross domestic product figures of around 7.5 to 8 percent still trump India and Brazil's recent efforts with neither managing to report GDP much above 5 percent.

Chinese companies have outperformed those from other developing nations and this should also be presented when arguing for change in any business model. Instead of what appear to be clarion calls for an about-turn, it is vital to portray the strengths behind China's impressive and unprecedented economic progress. These strengths include the speed with which foreign direct investment has been leveraged to increase efficiencies in production and distribution. Establishing and maintaining a low production-cost competitive advantage is still often presented as simplistic and unsustainable. But achieving the lowest-cost position while producing more and more is not at all simple. If it were so, then why have India, Russia and Brazil not fared better?

Chinese industry should, therefore, receive praise for its immense contribution over the last few decades.

Rather than sweeping away the performance of many Chinese companies over the last few decades, the key to continued success lies in building on these strengths. Instead of these rather pessimistic prognoses, commentators should be outlining the steps necessary to build on this solid economic platform now in place across China.

Many of the most famous brand producers, such as H.J. Heinz Co and Nestle SA, started out with the aim of possessing a low cost competitive advantage. Indeed, many of these still produce at low cost for non-branded competitors. Clearly, the disciplines required to achieve efficiencies in production and distribution are also those behind any expansion into the more profitable and sustainable price-insensitive market for branded produce.

It is also the case that corporate expansion almost inevitably involves the establishment of a portfolio of products and brands where each line and even item occupies a quite distinct and different market position. The success of Chinese companies in the low cost/price category should, therefore, not be seen as a weakness but rather as a key building block from which an impressive portfolio will emerge.

It is the balanced nature of this portfolio that is key to sustainable competitive advantage. Premium brands, especially those that aim to evoke exclusivity, also present limitations to future growth. Exclusivity and mass production and consumption will always experience an internecine relationship.

Chinese companies are, however, over-reliant on low cost positioning so plans for - and implementation of - a hybrid strategy should be firmly in place. But the firm foundations of efficiency and cost control have been laid and the importance of this building block cannot be underestimated.

Many have consistently called for more innovation within Chinese companies but creativity can only succeed once firm control is in place. Such cost controls and efficiency were also considerably innovative, new features of Chinese management after the one-child policy was introduced.

Innovation is nothing new, therefore, to Chinese companies, which have worked so well with foreign companies and foreign direct investment. It is now, however, the time for the next phase in innovation, which not only further solidifies a low-cost, efficient corporate culture but which also complements this with a brand-building mentality that permeates every organizational level.

The steps needed to pursue this path to a more balanced portfolio will vary from industry to industry and from company to company. Each individual company possesses a unique culture in which change has to be compatible.

But key to any successful, lasting change in any business model is self-belief and determination within Chinese management. It is the undisputed and unequivocal successes over recent decades that should fuel this mind-set.

The author is a visiting professor at the University of International Business and Economics in Beijing and a researcher at Nottingham University's School of Contemporary Chinese Studies.

 

Most Viewed in 24 Hours
Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349
FOLLOW US
 
久久久无码人妻精品无码_6080YYY午夜理论片中无码_性无码专区_无码人妻品一区二区三区精99

    日韩一区二区电影在线| 久久人人爽人人爽| 日韩在线一二三区| 日韩免费观看2025年上映的电影 | 激情欧美一区二区三区在线观看| 26uuu国产日韩综合| 白白色 亚洲乱淫| 亚洲一区二区三区四区五区黄 | 欧美成人在线直播| 国产成人av电影在线播放| 中文字幕亚洲在| 欧美卡1卡2卡| 国产一区二区视频在线| √…a在线天堂一区| 欧美三级视频在线观看| 麻豆精品在线观看| 国产精品丝袜在线| 欧美人牲a欧美精品| 国产剧情在线观看一区二区 | 日韩理论片网站| 欧美日本在线看| 国产盗摄女厕一区二区三区| 亚洲精品免费在线观看| 日韩精品一区二区三区swag| 成人sese在线| 日本欧美在线看| 国产欧美精品一区| 欧美日韩视频专区在线播放| 国产伦精品一区二区三区免费| 国产精品久久二区二区| 欧美蜜桃一区二区三区| 国产高清不卡一区| 午夜激情综合网| 中文字幕乱码一区二区免费| 在线观看91av| www.日本不卡| 久久国产剧场电影| 亚洲视频1区2区| 欧美tickling挠脚心丨vk| 91在线国产福利| 国内不卡的二区三区中文字幕| 亚洲乱码中文字幕| 26uuu精品一区二区| 欧美性做爰猛烈叫床潮| 国产成人免费视频精品含羞草妖精 | 风间由美一区二区av101| 亚洲成av人片一区二区三区| 国产亚洲综合av| 3751色影院一区二区三区| av在线播放一区二区三区| 免费成人深夜小野草| 亚洲美女区一区| 久久嫩草精品久久久久| 欧美久久高跟鞋激| 色综合一区二区| 国产精品99久久久| 日韩精品国产欧美| 国产精品萝li| 精品99一区二区| 777久久久精品| 91久久免费观看| 粉嫩aⅴ一区二区三区四区五区| 免费成人av在线播放| 亚洲国产视频一区二区| 亚洲欧洲无码一区二区三区| www国产亚洲精品久久麻豆| 欧美伦理影视网| 在线一区二区三区四区五区| 成人av在线网| 国产精品99久久久久| 九一久久久久久| 日韩国产高清影视| 亚洲一区二区在线视频| 亚洲天堂a在线| 亚洲国产精品激情在线观看| 欧美精品一区二区三| 日韩欧美在线一区二区三区| 欧美日本在线一区| 欧美午夜精品理论片a级按摩| 99亚偷拍自图区亚洲| 成人午夜伦理影院| 国产精品正在播放| 国产资源在线一区| 精品亚洲成av人在线观看| 蜜桃久久久久久久| 日本最新不卡在线| 婷婷丁香激情综合| 亚洲成人一区二区在线观看| 亚洲一区二区四区蜜桃| 亚洲精品欧美二区三区中文字幕| 日韩理论片网站| 成人欧美一区二区三区视频网页| 欧美国产在线观看| 久久精品视频免费| 国产日韩欧美高清在线| 久久久99精品免费观看不卡| 亚洲特黄一级片| 91精品国产综合久久久蜜臀图片| 91在线看国产| 97久久精品人人做人人爽| 成人性色生活片| 国产91对白在线观看九色| 国产激情一区二区三区四区| 国内成人自拍视频| 国内精品伊人久久久久av影院| 久久精品国产亚洲aⅴ| 蜜桃av一区二区| 久久99热这里只有精品| 久久爱另类一区二区小说| 激情图区综合网| 国产伦精品一区二区三区在线观看| 国产精品1区2区| 国产成人8x视频一区二区| 成年人网站91| 色哟哟国产精品| 欧美午夜精品一区| 欧美一区二区三区视频在线| 日韩女同互慰一区二区| 久久蜜桃av一区二区天堂 | 日韩在线观看一区二区| 亚洲1区2区3区视频| 图片区小说区国产精品视频| 欧美aaaaa成人免费观看视频| 久久精品国产一区二区| 国产盗摄精品一区二区三区在线 | 亚洲欧美自拍偷拍| 一区二区三区在线看| 午夜在线电影亚洲一区| 九色porny丨国产精品| 高清国产一区二区三区| 色哦色哦哦色天天综合| 欧美高清性hdvideosex| 欧美成人欧美edvon| 国产精品色一区二区三区| 亚洲黄一区二区三区| 日韩av中文字幕一区二区三区| 九一九一国产精品| www.亚洲激情.com| 欧美日韩国产综合久久| 精品处破学生在线二十三| 国产精品天干天干在线综合| 亚洲午夜视频在线| 精品一二三四在线| www.亚洲色图.com| 欧美精品一二三区| 国产欧美精品一区二区色综合| 有码一区二区三区| 久久爱www久久做| www.亚洲精品| 91精品国产高清一区二区三区| 久久精品欧美一区二区三区不卡| 亚洲免费在线看| 五月天久久比比资源色| 国产一区二区三区综合| 色综合天天综合网国产成人综合天| 欧美日韩国产成人在线91| 久久久91精品国产一区二区三区| 亚洲激情五月婷婷| 激情五月婷婷综合| 91久久久免费一区二区| 欧美mv和日韩mv的网站| 亚洲免费看黄网站| 美女精品一区二区| 99re热视频这里只精品| 日韩午夜精品视频| 亚洲日本在线观看| 国内精品久久久久影院一蜜桃| 在线免费视频一区二区| 久久久久久亚洲综合影院红桃 | 国内精品写真在线观看| 91福利国产成人精品照片| 久久色中文字幕| 香蕉影视欧美成人| 成人免费黄色在线| 91精品国产麻豆国产自产在线 | 最新欧美精品一区二区三区| 免费观看91视频大全| 色8久久人人97超碰香蕉987| 久久精品夜色噜噜亚洲aⅴ| 图片区小说区区亚洲影院| 99国产一区二区三精品乱码| 精品久久国产字幕高潮| 午夜伊人狠狠久久| 成人性生交大片免费看中文 | 美女视频黄 久久| 色国产综合视频| 日本一区二区三区免费乱视频| 日韩激情一区二区| 91久久香蕉国产日韩欧美9色| 国产欧美一区二区三区在线老狼| 视频一区二区三区在线| 91美女蜜桃在线| 国产欧美日韩激情| 激情综合五月婷婷| 51久久夜色精品国产麻豆| 夜夜亚洲天天久久| av在线不卡观看免费观看| 久久久无码精品亚洲日韩按摩| 天天综合天天做天天综合| 色素色在线综合|