China's insurance industry is facing profound changes in terms of policy, environment and technology, said Huang Hong, deputy president of China Insurance Regulatory Commission, on Tuesday.

He made this comment at the China Life Insurance October Qianhai Summit 2017 in Shenzhen, Guangdong province.

He stressed that the key of the country's financial policy now is to serve the entity economy, control financial risks, and deepen reform.

"Serving the entity economy should be reflected through the entire asset management process in a broad range, including stabling people's lives, promoting consumption, and supporting the building of major projects," he said.

In addition he believes new technology, such as mobile internet, big data, AI and genetic tests, are changing consumer behaviors, service methods and sales channels in China.

Huang also argued the industry should continue to open up, stably relax the threshold for foreign insurance companies to enter the domestic market and encourage foreign capital to take part in health care and retirement insurance.

Ng Keng Hooi, chief executive and president of AIA Group Ltd, noted at the summit the life insurance market in Asia remains the strongest in the world and is at an inflection point for continued high growth.