US EUROPE AFRICA ASIA 中文
    China / Fashion

    As the doors opened, fashion swept across the country

    By Zang Yingchun (China Daily) Updated: 2016-06-01 06:31

    For the past 35 years the Chinese fashion has gone through a transformation that stands as vivid testimony that the way we look and the way we dress are as pertinent as reminders of where we have come from as the key dates in a history book.

    In the early 1980s the country opened its doors to the world with a program of economic and social reform that would change the fabric of the nation in many more ways than one. Half a decade later the vibrant and thriving society that China has become could be seen as traditional State-owned enterprises, the township enterprises of Jiangsu province and the private economy of Wenzhou made their mark on the fashion industry.

    Among young and middle-aged women, dresses with wide hems and miniskirts became highly popular. Yes, the doors had been thrown open to the world, and Chinese women enthusiastically welcomed and began to wear the Western clothes that swept in. Before long the country's leaders would routinely be wearing Western business suits, as did everyone else.

    By the 1990s Chinese were not only paying much more attention to what they wore but to the labels that hung on that attire as well. These brands became the main symbols of status and taste. Great changes happened in women's styles, and in the mid-1990s shoulders began to be cut more narrowly, waists were thinner and tighter. Business suits no longer had a wide, square shoulder, and for men more attention began to be paid to the light, thin and elegant.

    In addition, the concept of casual wear began to become widely accepted, and attire became bolder and bolder.

    As the country embarked on the road of market economic reform, it seemed everyone was in competition with one another. The pioneer men's brands Shanshan and Red Bean led the reform charge in the fashion world.

    These days many Chinese choose world-famous brands, but that should not be construed to mean that they blindly follow what is popular. Rather, they are happy to choose clothing that is appropriate for them. The 21st century, it seems, is the era of making personal statements.

    Over 35 years the suit, jacket, Western-style shirt, jeans, T-shirts and other Western clothing have became a part of everyday life.

    The impact of the mobile internet era, social networking and greatly changed lifestyles are challenging the traditional concepts of brand, marketing and services. However, for the Chinese fashion industry in particular these challenges hold out the hope of greater things to come.

    The writer is a professor at Tsinghua University.

    Highlights
    Hot Topics
    ...
    天堂亚洲国产中文在线 | 蜜芽亚洲av无码精品色午夜| 日本按摩高潮a级中文片| 中文字幕AV中文字无码亚 | 中文网丁香综合网| 蜜芽亚洲av无码精品色午夜| 无码国产精品一区二区免费| 天堂网www中文在线| 97久久精品无码一区二区天美| 亚洲日韩中文字幕日韩在线| 中文字幕AV影片在线手机播放| 97精品人妻系列无码人妻| 在线播放无码后入内射少妇| 痴汉中文字幕视频一区| 亚洲AⅤ无码一区二区三区在线| 免费A级毛片av无码| 亚洲AV中文无码乱人伦在线观看| 中文字幕日本高清| 色噜噜亚洲精品中文字幕| 国模无码一区二区三区| 亚洲精品无码午夜福利中文字幕 | 久久人妻无码中文字幕| 欧美精品丝袜久久久中文字幕 | 日韩av无码中文字幕| 国精品无码A区一区二区| 2024你懂的网站无码内射| 无码人妻一区二区三区免费n鬼沢 无码人妻一区二区三区免费看 | 久久精品国产亚洲AV无码娇色| 亚洲AV无码无限在线观看不卡| 日韩国产中文字幕| 日本免费中文视频| 中文字幕日韩欧美一区二区三区| 日韩欧群交P片内射中文| 精品久久久久久无码中文字幕一区| 中文字幕亚洲乱码熟女一区二区| 亚洲高清中文字幕免费| 中文字幕人妻无码系列第三区| 狠狠躁天天躁无码中文字幕| 亚洲国产a∨无码中文777| 中文字幕在线观看亚洲| 国产中文字幕在线免费观看|