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    Micro blog marketing of tragic infant death fuels firestorm of criticism

    By Han Tianyang and Gong Zhengzheng | China Daily | Updated: 2013-03-11 05:56

    It's really a tough job for automakers doing marketing and sales in China, where competition is acute and customers have little loyalty. They have tried a range of gimmicks in recent years.

    But there should be a moral bottom line.

    Unfortunately, a Buick dealership in the northeastern city of Shenyang used the tragedy of a two-month-old infant to tout its cars last week on Weibo - China's equivalent of Twitter. And Hyundai Motor followed suit.

    Micro blog marketing of tragic infant death fuels firestorm of criticism

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