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    Is Cupid aiming the arrow at you now?
    By Wang Ying (China Daily)
    Updated: 2004-03-10 23:38

    Cupid's arrow is out there.

    And he could be aiming it at you. It all depends on whether your name is on file at a matchmaking agency.

    However, you've got to be on your toes: Sometimes all the arrows can come at once.

    Li Yang, a single 22-year-old man from Southwest China's Sichuan Province, was puzzled when more than 10 women, none of whom he'd ever met, called him in just one day. They all were lovestruck, wanting to go out with him.

    Li was still asleep one day morning late last year when he received a call from a young woman who began asking him all sorts of personal questions about his physique and his salary.

    As the day went on, he received 10 more such calls.

    The next day, a matchmaking agency called him and asked the bachelor to formally register with the service as he'd previously agreed.

    Since Li had never formally registered, he did not to pay the expense for the matchmaking service.

    However, Chen, a woman from Beijing, was not so lucky.

    In her late 20s, she met a 38-year-old man named Wang Jun at a matrimonial agency in Beijing two years ago and the two began dating. One year ago, Wang borrowed more than 420,000 yuan (US$50,000) from Chen under various pretexts before disappearing one day.

    The country has experienced an increasing matchmaking market in recent years as people have taken a more relaxed attitude towards love and marriage and as marriage and divorce have become easier, said Sun Xiaomei, an expert in the field.

    It is estimated that in Beijing there are more than 1 million single people with more than 1,000 matchmaking agencies.

    "The huge market has been a magnet for many, including illegal agencies who cheat their customers,'' Sun said.

    But Wang Weiming of the Shanghai Matchmaking Agency Association argues that "the government can control the agencies and the agencies will help extract the market's potential.''

    Shanghai has launched a matchmaking agency association on a trial basis to help oversee such services while most parts of the country have no such groups to supervise the performance of matchmakers.

    Generally speaking, matchmaking agencies are only supervised by industrial and commercial bureaux and no administrative measures or industrial associations are involved.

    Like beauty saloons are supervised by the Health Ministry and Internet cafes are overseen by the Ministry of Cultures, matchmaking agencies, with their increasing social impact, should be closely supervised on their self-discipline and professional ethics, an official with the Ministry of Civil Affairs said.

    People who use matchmaking agencies make up roughly two types: One is in his or her late 20s or early 30s, but single due to focusing on career, the other is divorced or widowed, business insiders said.

    Some agencies never check the truthfulness of material provided by enrollees and some fail to organize dating after receiving registration fees of about 200-500 yuan (US$24-60).

    In Chengdu, a matrimonial agency that is claimed to serve high profile singles was set up on Monday.

    The agency, which charges between 9,900 yuan and 699,000 yuan (US$1,200-84,500) for each successful match, claims it only provides services to five kinds of people: wealthy business people, high-level intellectuals, public servants above county level, top managers, and educated and good-looking women.

    Apart from the routine services provided by most of its competitors, the agency will investigate the backgrounds of prospective mates and even provide bodyguards for their dates, it said.

     
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