久久久无码人妻精品无码_6080YYY午夜理论片中无码_性无码专区_无码人妻品一区二区三区精99

USEUROPEAFRICAASIA 中文雙語Fran?ais
China
Home / China / China

Olympic venues seek sustainable business model

By Sun Xiaochen | China Daily | Updated: 2013-11-08 08:17

A successful bid for the 2022 Winter Olympics could give a second life to the major venues built for the 2008 Summer Games in Beijing. But creating a profitable business model remains a difficult puzzle for healthy venue operations, experts said at the recent China Summit Forum on International Sports Industry.

Existing Olympic facilities in the Chinese capital are a big selling point as Beijing seeks once more to host an Olympic Games. But the facilities need to be better operated in the meantime, venue owners and experts say.

"Beijing boasts a rich Olympic legacy with many cutting-edge sports facilities and infrastructure that can help land another Games. But the potential of those venues hasn't been fully realized yet," the founder and CEO of sports consulting company Key-Sports, Zhang Qing, told China Daily after the forum on Tuesday.

"Located far from the city's central business areas and shopping hubs, both the Bird's Nest and Water Cube (National Stadium and National Aquatics Center) serve more as landmarks representing the national image than as actual sporting event sites," Zhang said.

Since the end of the 2008 Games, Olympic Park, which includes the Bird's Nest and Water Cube, has been a hot destination for tourism and mass fitness events in Beijing, but its commercial success is held back by a shortage of high-profile sporting events.

According to Zhao Zhi-xiong, general manager of the Water Cube, about 10 million tourists had visited the venue by the end of 2012, with ticket sales accounting for as much as 60 percent of the total annual revenue.

Although the venue has staged about 500 events, including exhibitions, art shows and fitness activities since opening to the public in late 2008, the lack of consistent on-site sporting events has led to a heavy reliance on tourism, said Lin Xianpeng, sports industry professor at Beijing Sport University.

Zhao Xiaobing, president of Fortune Capital Culture and Sports Investment, echoed Lin.

"As the highest-level swimming center, the absence of regular aquatic sports competitions has been hampering the Water Cube's post-Olympics operation. Without consistent use as a venue for sporting events, the venue faces a tough challenge to stand on its own," Zhao said.

The Bird's Nest faces a similar dilemma. With Olympic passion fading, tourist numbers at the Bird's Nest have been declining year by year. Around 2.5 million visitors toured the venue in 2011 - half as many as in 2010.

Shrinking ticket sales have forced the operator to dig harder for non-tourism programs to balance the annual operating cost of 200 million yuan ($33 million).

"The business model based on Olympic tourism is sustainable for five years, and then the Olympic venues in Beijing should start to reinvent themselves," Lin said.

According to Xiang Jun, deputy general manager of the National Stadium, more than 100 major events such as the Italian Super Cup, the renowned opera Turandot and snow festivals have been staged and have produced decent profits for the Bird's Nest.

However, the vast capacity of 80,000 seats has been a concern for presenters of ordinary concerts and pop shows. It's hard to sell out such a giant stadium.

Luring a professional soccer team to settle down at the Bird's Nest may be one solution to draw consumers, restaurants and retailers, but the high rental cost and busy tourism schedule have dampened interest.

"It's unrealistic to move the Beijing Guo'an's (local soccer club in the Chinese Super League) home games into the Bird's Nest as it costs much more than the traditional Workers' Stadium," said Zhang.

Meanwhile, a ban on title sponsoring presents another hurdle.

"Most of the stadiums in foreign countries benefit from lucrative title sponsorships. But major stadiums in China cannot take the name of a sponsor because the venue represents the national image," said Chen Shaofeng, vice-president of the Institute of Cultural Industries at Peking University.

With the public's growing demand for sports entertainment, however, along with a growing fitness industry, the Olympic venues will continue to look for long-term solutions.

"We expect that income from related-business marketing and event-hosting could catch up and exceed the tourism earnings in the near future," said National Stadium's Xiang.

Editor's picks
Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349
FOLLOW US
久久久无码人妻精品无码_6080YYY午夜理论片中无码_性无码专区_无码人妻品一区二区三区精99

    成人av第一页| 在线亚洲精品福利网址导航| 国产清纯白嫩初高生在线观看91| 国产高清久久久| 国产精品女主播av| 91视频com| 亚洲h精品动漫在线观看| 777a∨成人精品桃花网| 久久黄色级2电影| 国产色产综合产在线视频| 99re66热这里只有精品3直播 | 欧美一级高清大全免费观看| 久久精品国产成人一区二区三区 | 高清shemale亚洲人妖| 亚洲欧洲制服丝袜| 欧美精品日日鲁夜夜添| 国产一区二区导航在线播放| 亚洲欧洲日韩在线| 欧美色窝79yyyycom| 精品一区二区三区av| 亚洲欧洲一区二区三区| 欧美日韩电影在线播放| 国产一区二区在线影院| 亚洲乱码日产精品bd| 日韩一级片网站| 99国产麻豆精品| 青青青伊人色综合久久| 亚洲国产经典视频| 欧美三级视频在线观看| 国产精品一级黄| 亚洲国产精品一区二区久久恐怖片 | 日本中文字幕一区二区有限公司| 精品国产区一区| 日本大香伊一区二区三区| 日日噜噜夜夜狠狠视频欧美人| 日韩欧美国产1| 不卡影院免费观看| 丝袜亚洲另类欧美综合| 欧美精彩视频一区二区三区| 六月丁香综合在线视频| 国产三级欧美三级| 色乱码一区二区三区88| 麻豆91在线播放免费| 国产精品美日韩| 欧美美女一区二区| 国产aⅴ综合色| 亚洲综合色在线| 久久亚洲影视婷婷| 欧美最新大片在线看| 美女国产一区二区三区| 中文字幕亚洲在| 欧美丰满少妇xxxxx高潮对白| 国产高清不卡一区| 樱花影视一区二区| 久久久久青草大香线综合精品| 成人免费精品视频| 亚洲bt欧美bt精品| 国产亚洲成年网址在线观看| 欧美又粗又大又爽| 国产高清无密码一区二区三区| 亚洲一区二区综合| 久久亚洲综合色一区二区三区| 欧美三级资源在线| 成人激情免费视频| 免费高清在线视频一区·| 1024精品合集| 欧美精品一区二区在线观看| 在线观看视频一区二区欧美日韩 | 亚洲小说欧美激情另类| 国产午夜精品一区二区| 欧美日韩极品在线观看一区| 高清免费成人av| 久久99深爱久久99精品| 中文字幕色av一区二区三区| 久久久综合激的五月天| 欧美日韩国产一级| 91在线看国产| 国产在线精品一区二区三区不卡| 三级欧美韩日大片在线看| 国产精品电影院| 久久亚洲精精品中文字幕早川悠里| 在线视频你懂得一区二区三区| 国产成人精品aa毛片| 丝袜a∨在线一区二区三区不卡| 中文字幕佐山爱一区二区免费| 日韩欧美亚洲另类制服综合在线| 欧美亚洲禁片免费| 97久久超碰精品国产| 国产一区二区视频在线| 日韩二区三区四区| 一区二区三区高清在线| 国产精品传媒在线| 国产欧美精品一区二区色综合朱莉| 9191成人精品久久| 欧美色图片你懂的| 一本大道久久精品懂色aⅴ| 成人丝袜18视频在线观看| 久久国产精品99久久久久久老狼| 日韩成人免费在线| 五月天丁香久久| 亚洲一区二区在线免费看| 综合久久国产九一剧情麻豆| 欧美国产1区2区| 久久久久久久久岛国免费| 精品国产一区二区三区久久影院| 欧美一区二区三区系列电影| 欧美日韩一区三区| 欧美日韩一区中文字幕| 色综合久久久久久久久| 91丝袜美女网| aaa欧美色吧激情视频| 波多野结衣一区二区三区| 国产ts人妖一区二区| 国产盗摄一区二区三区| 国产精华液一区二区三区| 精品午夜一区二区三区在线观看| 久88久久88久久久| 国内精品视频一区二区三区八戒| 九一九一国产精品| 青青青爽久久午夜综合久久午夜 | 成人午夜碰碰视频| 不卡影院免费观看| 99国产精品久| 色狠狠桃花综合| 欧美日韩一区中文字幕| 欧美群妇大交群中文字幕| 欧美精品丝袜中出| 欧美高清你懂得| 欧美成人video| 久久综合久久综合亚洲| 久久久亚洲国产美女国产盗摄 | 精品成人一区二区三区| 欧美精品一区二区三| 久久久久久久久久电影| 国产精品欧美一区二区三区| 中文字幕一区不卡| 亚洲一区在线看| 视频一区二区不卡| 精品一二三四区| 国产99久久久国产精品潘金| 成人国产精品免费网站| 色天天综合色天天久久| 欧美日韩国产综合久久| 日韩午夜激情av| 国产三级欧美三级| 亚洲乱码一区二区三区在线观看| 亚洲精品国产一区二区精华液| 亚洲综合激情另类小说区| 天天综合网 天天综合色| 美国三级日本三级久久99 | 久久精品国内一区二区三区| 狠狠色丁香九九婷婷综合五月| 国产91丝袜在线观看| 91蝌蚪porny九色| 欧美浪妇xxxx高跟鞋交| 欧美一三区三区四区免费在线看 | 成人一二三区视频| 在线观看免费一区| 精品国产三级电影在线观看| 久久精品亚洲一区二区三区浴池 | 国产成人在线视频网址| 成人a级免费电影| 91精品国产全国免费观看 | 一区二区三区欧美激情| 日本欧美大码aⅴ在线播放| 精品亚洲国产成人av制服丝袜| 成人激情免费网站| 欧美军同video69gay| 久久久久久久久免费| 一区二区三区四区不卡在线| 免费国产亚洲视频| 成人妖精视频yjsp地址| 日韩一区二区三| 国产精品美女久久久久久2018| 亚洲线精品一区二区三区八戒| 青青草精品视频| 波多野结衣在线aⅴ中文字幕不卡| 欧美日韩视频专区在线播放| 久久久久久电影| 亚洲一区二区三区四区中文字幕| 奇米精品一区二区三区四区| 国产激情视频一区二区三区欧美| 欧美日韩一区二区三区视频| 国产欧美视频在线观看| 天天av天天翘天天综合网色鬼国产| 国产麻豆精品在线观看| 欧美亚洲一区三区| 国产亚洲欧洲997久久综合 | 蜜桃精品视频在线观看| 99精品视频中文字幕| 欧美成人一级视频| 一区二区久久久久| 国产麻豆精品在线| 8x福利精品第一导航| 中文字幕日韩av资源站| 日日夜夜精品视频天天综合网| 99久久伊人久久99| 久久久美女毛片| 亚洲一区二区欧美激情| 色偷偷久久人人79超碰人人澡|