久久久无码人妻精品无码_6080YYY午夜理论片中无码_性无码专区_无码人妻品一区二区三区精99

您現在的位置: > Language Tips > Survival English > Business English  
 





 
匯豐商務英語寫作教程(28)
[ 2007-06-19 10:23 ]

如何寫說服客戶改變主意的信件?按照下面的步驟,您就可以輕松搞定。

 

Difficult Letter #1: Persuading a Customer 

 

THE SITUATION 

 

An HSBC customer in Thailand has decided to purchase a new car. As a result, he has requested an increase in his overdraft facility to pay for the new car.

 

HSBC, however, prefers its customers to use car loans when purchasing new cars. A loan allows customers to pay for the car over a longer period of time. The repayment schedule gives customers a clear picture of their financial commitments for the period of the loan. In addition, a loan enables customers to use their overdraft facility to meet unexpected expenses.

 

Your colleague has drafted a letter to persuade the customer to apply for a car loan.

 

THE FIRST DRAFT 

 

Evaluate the tone of the first draft below.

 

21 October 200X

 

S Khomson

6/F 324 Phayathai Road

Bangkok

 

Dear Mr Khomson

 

Thank you for your letter requesting an increase in your overdraft facility.

 

We, however, do not recommend using your overdraft facility to purchase a new car. Therefore, we suggest that you apply for a car loan instead.

 

I have enclosed a brochure on car loans.

 

Please read the brochure and complete the application form. As soon as I receive your application, I will help you process the loan.

 

I look forward to hearing from you.

 

Yours sincerely

 

What do you think of the tone of this letter?

 

Write your comments on a piece of paper. Then, compare your comments with the evaluation below.

 

THE FIRST DRAFT – EVALUATION

 

The letter is quite courteous. The writer has used appropriate strategies for writing polite, positive and personal sentences.

 

However, the writer has been too direct. The writer assumes that the customer will accept the suggestion. But the reader - the customer - has already indicated what he wants to do. So he may resist the suggestion.

 

How, then, can you get the customer to agree with your suggestion?

 

IMPROVING THE DRAFT 

 

How could you improve the draft?

 

Write your ideas on a piece of paper. Then compare your ideas with the suggestions.

 

The writer's first sentence is quite pleasant. However, you could add a sentence to compliment the customer. For example:

 

"I have enjoyed serving you over the past five years." 

 

Before making a suggestion, you need to provide some background. You need to state the reasons for the suggestion first. If possible, you should also state how your suggestion can benefit the customer.

 

Then, you can make your suggestion.

 

Finally, you should close the letter positively. You should also offer your help if the customer agrees with your suggestion.

 

IMPROVING THE DRAFT - APPROPRIATE PATTERN 

 

How do you structure the contents when you need to persuade a customer to accept your suggestion?

 

In the table below, the pattern for writing to persuade a customer is incomplete. You need to complete it.

 

Pattern for persuading a customer to accept your suggestion

1) Pleasant introduction, complimenting the customer

2)

3)

4) Polite close, with offer of help

 

Keys:

 

2) Reasons for / benefits of the suggestion

3) Suggestion

 

REVISING THE DRAFT 

 

Now try revising the draft prepared by your colleague.

 

To do this, you will need

l         the draft prepared by your colleague

l         the appropriate pattern for persuading a customer to accept a suggestion

l         information about the benefits of a car loan

l         a pen and a piece of paper.

 

REVISING THE DRAFT – EXAMPLE

 

21 October 200X                                

 

S Khomson

6/F 324 Phayathai Road

Bangkok

 

Dear Mr Khomson

 

Thank you for your letter requesting an increase in your overdraft facility. I have always enjoyed assisting you manage your finances over the years.

 

Purchasing a new car is a significant investment. An HSBC car loan allows you to pay for your new car over a longer period of time. In addition, whatever repayment schedule you choose provides you with a clear picture of your financial commitments for the whole period. At the same time, you can still use your overdraft facility to meet any unexpected expenses.

 

Therefore, I suggest that you apply for a car loan when you purchase your new car. I have enclosed a brochure which provides additional information.

 

Mr Khomson, I urge you to consider this suggestion. I believe you will find a car loan the most convenient way to meet all of your expenses, both budgeted and unexpected. Please call me on 217 9876 so that we can discuss the terms in detail.

 

I look forward to hearing from you.

 

Yours sincerely

 

下一節我們將學習如何寫 refusing requests 的信件。

 

(來源:中國物流論壇 實習生江巍 英語點津 Annabel 編輯)

我要學習更多商務英語

 
 
相關文章 Related Stories
 
匯豐商務英語寫作教程(27) 匯豐商務英語寫作教程(26)
匯豐商務英語寫作教程(25) 匯豐商務英語寫作教程(24)
匯豐商務英語寫作教程(23) 匯豐商務英語寫作教程(22)
匯豐商務英語寫作教程(21) 匯豐銀行商務寫作教程(20)
匯豐銀行商務寫作教程(19) 匯豐銀行商務寫作教程(18)
         
 
 
 
 
 
         

 

 

 
 

48小時內最熱門

     

本頻道最新推薦

     
  “鬧鐘”上的英語
  怎樣表達強烈的語氣
  尋找代理商(1)
  匯豐商務英語寫作教程(27)
  “遺傳(爸爸的眼睛)”怎么說

論壇熱貼

     
  "吃醋"應該怎么譯啊?
  How to translate "城市病"?
  一見鐘情,日久生情,怎么翻譯?
  請問“看某人的笑話”怎么翻譯?
  “我被登上了報紙”怎么說?
  How would you say"多退少補“?






久久久无码人妻精品无码_6080YYY午夜理论片中无码_性无码专区_无码人妻品一区二区三区精99

    日本成人中文字幕在线| 精品久久久久久久久久中文字幕| 永久免费看av| 熟女人妇 成熟妇女系列视频| 在线观看中文av| 北条麻妃在线一区| 日韩欧美一级在线| av污在线观看| 怡红院av亚洲一区二区三区h| 中文字幕12页| 熟女少妇精品一区二区| 永久免费看av| 天天色天天综合网| caopor在线视频| 屁屁影院ccyy国产第一页| 香蕉视频999| 国产精品欧美激情在线观看| 国产 国语对白 露脸| 爱爱爱爱免费视频| 日韩av在线综合| 久青草视频在线播放| 日韩av三级在线| 91国内在线播放| 人妻丰满熟妇av无码区app| 日本手机在线视频| 伊人成人免费视频| 成人日韩在线视频| 国产女女做受ⅹxx高潮| 无码熟妇人妻av在线电影| 欧美性视频在线播放| 日本激情视频在线播放| 国产黄色特级片| 亚洲 高清 成人 动漫| 欧美黑人在线观看| 男人的天堂视频在线| 五月天六月丁香| 在线观看日本www| 天天爱天天操天天干| 国产裸体舞一区二区三区| 日韩精品一区二区免费| 成人毛片100部免费看| 在线视频观看一区二区| 亚洲精品性视频| 美女在线视频一区二区| 免费看污污网站| 亚洲一区在线不卡| 69久久久久久| 国模私拍视频在线观看| 中日韩av在线播放| 涩涩网站在线看| www激情五月| 国产精品99久久久久久大便| 天天av天天操| 欧美日韩一级在线| 国产免费xxx| 高清无码一区二区在线观看吞精| 一级性生活视频| 久操手机在线视频| 男人的天堂狠狠干| 黄色免费福利视频| 免费欧美一级视频| 亚洲成熟丰满熟妇高潮xxxxx| 亚洲人成色77777| 日韩av片网站| 欧美视频亚洲图片| 人人妻人人澡人人爽精品欧美一区| 99热一区二区三区| 亚洲理论电影在线观看| 国产淫片免费看| 精品日韩久久久| 中文字幕55页| 青草青青在线视频| 热久久精品国产| 一级淫片在线观看| 高清无码一区二区在线观看吞精| 欧美成人高潮一二区在线看| 91av在线免费播放| 天天操精品视频| 800av在线免费观看| 成人黄色片视频| 999久久久精品视频| 日本一级黄视频| 丰满人妻中伦妇伦精品app| 亚洲综合日韩欧美| 狠狠噜天天噜日日噜| 亚洲国产精品久久久久婷蜜芽| 国产一级不卡毛片| 一级一片免费播放| 97国产精东麻豆人妻电影| 亚洲色图 在线视频| 黄色影视在线观看| 国产熟女高潮视频| 日本一本在线视频| 女人天堂av手机在线| 午夜精品中文字幕| 亚洲精品无码国产| 欧美午夜aaaaaa免费视频| 成人高清dvd| 国产 国语对白 露脸| 99爱视频在线| 二级片在线观看| 无码人妻丰满熟妇区毛片| 97超碰人人看| 免费黄色福利视频| 四虎1515hh.com| 日韩精品一区二区三区久久| 999久久久精品视频| 国产在线播放观看| 日本黄色福利视频| 久色视频在线播放| 日本网站在线看| 免费在线观看毛片网站| 性生活免费观看视频| 好男人www社区| 久草免费福利在线| 国产大片一区二区三区| 超碰97人人射妻| 超碰人人爱人人| 欧美国产日韩另类 | youjizz.com在线观看| xxxx一级片| 欧美又粗又长又爽做受| 亚洲自拍第三页| 中文字幕在线观看第三页| 欧美图片激情小说| 欧美h视频在线观看| 黄色国产小视频| 丁香六月激情婷婷| 在线观看视频黄色| 亚洲欧美自偷自拍另类| 国产xxxxx在线观看| 青青青青在线视频| 亚洲免费视频播放| 污污的网站免费| 久久婷婷国产91天堂综合精品| 免费拍拍拍网站| 在线观看污视频| 天天操精品视频| 中文字幕第17页| 日本久久久久久久久久久久| 777米奇影视第四色| 久艹在线免费观看| www.亚洲成人网| 免费看黄色a级片| 影音先锋男人的网站| a在线观看免费视频| 成人羞羞国产免费网站| 成年人视频观看| 久久成人免费观看| 国产精品专区在线| 国产毛片视频网站| 人妻av中文系列| 成年人看的毛片| 无码 制服 丝袜 国产 另类| 999一区二区三区| 日韩精品久久一区二区| 欧美视频在线第一页| 精品视频在线观看一区二区| 欧美做暖暖视频| 91亚洲精品国产| www.国产在线视频| 18禁网站免费无遮挡无码中文| 久久久亚洲国产精品| heyzo亚洲| 久久精品免费一区二区| 黄色国产精品视频| 免费看污污网站| 91精品999| 日本久久高清视频| 久久久久久久香蕉| 水蜜桃色314在线观看| 啊啊啊一区二区| 国产精品wwwww| 天堂网在线免费观看| 一级片黄色免费| 欧美在线观看黄| 人妻夜夜添夜夜无码av| 欧美一级黄色片视频| 天天色综合社区| 国产在线视频三区| 水蜜桃在线免费观看| 国产a级黄色大片| 国内精品国产三级国产99| 国产一区二区三区播放| 欧美大片免费播放| 视频一区二区视频| 特大黑人娇小亚洲女mp4| 少妇久久久久久被弄到高潮| 天天干天天操天天玩| 国产女主播av| 免费无码毛片一区二三区| 伊人成色综合网| 三上悠亚在线一区二区| 五月婷婷之婷婷| 亚洲热在线视频| 亚洲熟妇国产熟妇肥婆| 日本在线观看a| 少妇一级淫免费放| 粉嫩av一区二区三区天美传媒 | 欧美xxxxx在线视频|