致富機會：去首爾發現標牌錯誤有獎金

我們原來說過不少奇葩的菜單和公共場所標牌翻譯。比如下面這些：

 

這樣的翻譯，不但對外國友人沒有任何幫助，反而會給人家留下不好的印象。

最近，韓國首都首爾也意識到了這個問題。該市政府決定發起一個人人來糾錯的活動，幫助改進公共場所的各類指示性標牌翻譯。

我們來看BBC的報道：

Seoul's city government is asking people for help to correct poorly translated street signs - with prizes on offer for those who spot the most errors.
首爾市政府發動廣大群眾幫助糾正翻譯質量低下的道路標志牌，發現錯誤最多的人將有獎勵。

It's running a two-week campaign calling on Koreans and foreigners alike to keep their eyes peeled for mistakes in English, Japanese and Chinese text, the Korea Times reports.
據《韓國時報》報道，該市正在進行為期兩周的糾錯活動，呼吁本國人和外國人擦亮眼睛發現英語、日語以及中文翻譯的錯誤。

There's a particular focus on public transport signs, maps and information signs at historic sites, as part of a drive to improve the experience of foreign tourists in the South Korean capital. Anyone spotting a confusing or incorrect translation is being asked to snap a photo and report the details via email.
該活動主要關注公共交通標志、地圖以及歷史遺跡的信息牌的翻譯，希望以此提升外國游客在首爾的旅游體驗。發現錯誤翻譯后需要現場拍照并通過電子郵件通報給活動方。

As an added incentive, the government is stumping up 1.6m won ($1,430) in gift vouchers, with the top error-spotter getting an "award of excellence" and a 200,000 won voucher ($180).
首爾市政府專門拿出160萬韓元（約合1430美元）的購物禮券作為獎勵，發現錯誤最多者將獲得“突出表現獎”，并得到20萬韓元（約合180美元）的購物禮券。

While the campaign's promotional poster uses fairly innocuous typos as examples, the internet is awash with more amusing - and sometimes embarrassing - errors, particularly on tourist menus. Earlier this year, South Korea's government announced plans to crack down on baffling menu translations.
該活動的宣傳海報上用一些無傷大雅的拼寫錯誤作為示例，網絡上則涌現出大量令人捧腹，有時甚至有些尷尬的翻譯錯誤，尤其是菜單翻譯。今年早些時候，韓國政府曾經宣布要清除令人迷惑的菜單翻譯。

While Seoul is trying to adopt more visitor-friendly signage, its own tourism campaigns have run into language troubles in the past. Last year, "I.Seoul.U" was chosen as a slogan to promote the city internationally, and was promptly mocked for making little sense in English.
這邊首爾市政府在努力提供游客友好型的公共標牌，而該市的旅游宣傳活動卻在去年遭遇了語言危機。去年，該市選擇"I.Seoul.U"作為國際宣傳口號，結果被取笑，稱該口號不符合英語語法習慣。

英文來源：BBC
翻譯：Helen
編審：yaning