久久久无码人妻精品无码_6080YYY午夜理论片中无码_性无码专区_无码人妻品一区二区三区精99

US EUROPE AFRICA ASIA 中文
Opinion / Op-Ed Contributors

Rights fight part of business

By David Llewelyn (China Daily) Updated: 2012-03-01 08:04

Apple's problems in the Chinese mainland over the use of the iPad trademark and retired NBA star Michael Jordan's legal action against Qiaodan Sports over its use of the Chinese equivalent of his name - Qiaodan - are just two examples of the growing importance of intellectual property rights as commercial assets.

Legal claims and counterclaims over intellectual property rights have become part of doing business not just in China, but in many other countries as well. So has using litigation, and the threat of litigation, as a commercial weapon.

Apple's iPad difficulties are not really about whether it has infringed a trademark or not. This is not a case of a local Chinese company "stealing" a foreigner's intellectual property, the issue is who owns the trademark. Before launching its hugely successful iPad tablet in China, Apple was aware that someone else had registered IPAD trademarks in China and other countries. So, very sensibly, it decided to try and buy them. In fact, the trademark was registered by Proview long before Apple launched the iPad in the United States, indeed long before anybody even knew Apple's popular tablet would be called an iPad. Proview and National Semiconductor even held a press conference to announce their IPAD product in 2000, although it never materialized.

Apple claims that before the release of the original iPad in the US in January 2010, it purchased the right to the name in 10 countries and regions - including it thought, the Chinese mainland - from Taiwan-based display maker Proview Electronics Co Ltd.

Proview Technology based in Shenzhen alleges that Apple didn't buy the mainland trademark from the holder, which was the Shenzhen company, and therefore it is not entitled to use the name in the mainland. It has taken legal action against the US company in the Chinese mainland and the US.

Although a lot is still unclear, what does seem clear is that it all depends on whether the 2009 purchase agreement covered the trademarks belonging to Proview Shenzhen. If not, Apple really does have a problem.

Is there anything unusual about all this? No. In all countries, IPR legal actions are used to get money, sometimes justified sometimes not. These legal actions are sometimes based on doubtful or even false claims of ownership. But it is part of business and you just have to deal with it. No doubt Apple will sort it out, either by fighting Proview's claims through the courts, both in China and in the US, or paying to settle. Often it is more beneficial commercially to pay to get rid of an irritation, especially just after a product has been launched and is selling well, even if you think the legal claims are without merit.

Meanwhile, it is surely no coincidence that Michael Jordan's lawsuit against Qiaodan comes just as the Fujian-based sportswear company is thinking about an IPO. Who wants to invest in a business that has just been sued?

Some years ago a South African judge, in a case involving the hugely successful American TV series Dallas, observed that just as a mongrel attracts ticks, so does a successful product attract imitators. Some of these imitators are just trying to hitch a free ride on the product's success and do not break the law, others do break the law by infringing on a company's, or individual's legal rights.

The basketball stars Yao Ming and Yi Jianlian both succeeded in legal actions last year, when Chinese courts ordered unconnected commercial entities to stop using their names. Yi Jianlian won his legal action against another Fujian sports goods company, so it seems likely that Michael Jordan will win too, although it may take some time.

As always, there are lessons to be learnt from all this: First, every country is different. It is essential to get local advice - remember that the advice you get in Beijing may not apply to Fujian. Second, when venturing out of your home market, do your homework and think ahead. The more legal protection you have for your trademarks, your name, your copyrights in each country, the more likely it is you will avoid problems, or succeed in getting a court to remove them. Third, draft all your contracts very carefully, be precise and make sure there is no wriggle room. Finally, if someone is trying to sell you something, make sure they own it.

The author is a professor at School of Law, Singapore Management University.

(China Daily 03/01/2012 page9)

Most Viewed Today's Top News
New type of urbanization is in the details
...
久久久无码人妻精品无码_6080YYY午夜理论片中无码_性无码专区_无码人妻品一区二区三区精99

    欧美精品久久久久久久多人混战 | 欧美久久久久久久久久| 午夜影院久久久| 日韩视频免费观看高清完整版| 精久久久久久久久久久| 国产婷婷精品av在线| 91在线免费看| 琪琪一区二区三区| 国产欧美一区二区精品久导航 | 91国偷自产一区二区开放时间| 舔着乳尖日韩一区| 久久久久一区二区三区四区| 波多野结衣精品在线| 亚洲 欧美综合在线网络| 精品久久久久av影院| 成人午夜精品在线| 亚洲成av人片观看| 久久中文娱乐网| 色一情一乱一乱一91av| 蜜臀精品久久久久久蜜臀| 中文字幕av一区二区三区| 欧美日韩国产综合草草| 国产精品系列在线播放| 亚洲乱码国产乱码精品精小说| 欧美一区二区三区小说| 成人激情免费网站| 日韩精品欧美精品| 国产精品久久久爽爽爽麻豆色哟哟| 欧美午夜精品免费| 国产成人精品免费视频网站| 亚洲国产精品影院| 久久久99久久| 欧美三级韩国三级日本三斤 | 99re这里都是精品| 免费av成人在线| 自拍偷拍国产精品| 欧美xxxxxxxx| 在线一区二区三区做爰视频网站| 精品一区二区免费在线观看| 尤物av一区二区| 久久久久国产一区二区三区四区| 欧美午夜片在线观看| 懂色av一区二区三区蜜臀| 日本欧洲一区二区| 一区二区不卡在线视频 午夜欧美不卡在 | 欧美一区二区三区精品| 91在线观看成人| 久久99精品久久久久久久久久久久 | 欧美丰满少妇xxxbbb| 成人avav在线| 精品一区二区成人精品| 亚洲大片免费看| 国产精品久久久久久久久免费丝袜 | 91麻豆精品国产91久久久久| a美女胸又www黄视频久久| 精品在线你懂的| 亚洲不卡一区二区三区| 椎名由奈av一区二区三区| 久久九九全国免费| 欧美成人精精品一区二区频| 欧美视频精品在线观看| 99精品国产99久久久久久白柏| 韩国精品主播一区二区在线观看 | 亚洲欧洲在线观看av| 精品久久99ma| 7777精品伊人久久久大香线蕉 | 成人黄色在线看| 国内精品写真在线观看| 奇米四色…亚洲| 亚洲午夜视频在线观看| 亚洲欧美日韩中文播放 | 中文字幕制服丝袜成人av| 欧美精品一区二| 日韩视频永久免费| 欧美理论在线播放| 在线观看亚洲精品| 色先锋久久av资源部| 97精品视频在线观看自产线路二| 国产成人精品一区二区三区四区 | 国产一区二区美女| 美女视频网站久久| 免费在线观看日韩欧美| 日韩精品午夜视频| 婷婷一区二区三区| 天堂av在线一区| 日韩中文字幕亚洲一区二区va在线| 亚洲一区二区精品久久av| 亚洲欧美国产毛片在线| 亚洲欧美一区二区三区极速播放| 1024成人网色www| 最新久久zyz资源站| 国产精品视频看| 国产日韩影视精品| 欧美国产亚洲另类动漫| 国产欧美综合在线| 中文字幕不卡三区| 国产精品久久久久7777按摩| 中文在线资源观看网站视频免费不卡| 久久久午夜精品理论片中文字幕| 精品国产露脸精彩对白| 欧美精品一区二区三区很污很色的 | 欧美乱熟臀69xxxxxx| 欧美精品乱码久久久久久| 欧美久久免费观看| 日韩三级高清在线| 欧美tk—视频vk| 26uuuu精品一区二区| 国产午夜精品久久久久久久| 日本一区二区三区电影| 国产精品理伦片| 亚洲日本va午夜在线影院| 亚洲精品国产精品乱码不99| 亚洲一区欧美一区| 五月天激情综合| 精品写真视频在线观看| 国产精品18久久久久久久久| zzijzzij亚洲日本少妇熟睡| 91日韩精品一区| 欧美日韩精品免费观看视频| 日韩三级在线观看| 国产人久久人人人人爽| 亚洲欧洲美洲综合色网| 亚洲一区二区视频在线| 日韩精品福利网| 国产酒店精品激情| 99久久精品国产一区| 欧美午夜精品免费| 欧美成人三级在线| 国产精品久久久久久久久免费桃花| 亚洲精品乱码久久久久| 视频在线在亚洲| 激情久久五月天| 91一区二区在线| 欧美喷潮久久久xxxxx| 26uuu国产在线精品一区二区| 中文字幕一区二区不卡 | 99视频一区二区| 欧美三级电影一区| 久久婷婷一区二区三区| 亚洲视频免费在线| 日本不卡视频在线| 北条麻妃一区二区三区| 欧美日本视频在线| 久久精品一区二区三区av| 亚洲欧美国产77777| 蜜桃久久av一区| 99久久精品久久久久久清纯| 91麻豆精品国产自产在线观看一区| 久久久久久久久蜜桃| 亚洲蜜桃精久久久久久久| 久色婷婷小香蕉久久| 91美女片黄在线观看| 欧美www视频| 亚洲精品国产品国语在线app| 另类小说色综合网站| 色综合久久综合网欧美综合网| 欧美一级欧美三级在线观看| 中文字幕国产一区| 日精品一区二区| 99久久国产综合精品色伊 | 欧美大度的电影原声| 亚洲视频在线一区二区| 免费观看日韩电影| 91在线视频播放地址| 精品国产91亚洲一区二区三区婷婷| 亚洲精品一二三四区| 国产一区二区网址| 欧洲精品视频在线观看| 国产欧美日韩不卡免费| 日韩综合在线视频| 色综合天天天天做夜夜夜夜做| 精品久久人人做人人爽| 亚洲午夜久久久久中文字幕久| 风流少妇一区二区| 欧美大片一区二区| 亚洲成人久久影院| 99国产欧美久久久精品| 久久影院午夜片一区| 午夜精品一区二区三区免费视频| 波多野结衣一区二区三区| 精品日韩一区二区| 亚洲成人动漫在线观看| 成人动漫视频在线| 久久久亚洲精品石原莉奈 | 久久精品噜噜噜成人av农村| 在线日韩国产精品| 国产精品黄色在线观看| 韩国欧美国产1区| 91精品国产综合久久国产大片| 亚洲男人电影天堂| 成人高清免费观看| 精品成a人在线观看| 奇米精品一区二区三区在线观看| 色激情天天射综合网| 欧美激情在线观看视频免费| 久久99精品视频| 日韩一级免费一区| 日韩精品免费视频人成| 欧美三级在线视频| 亚洲一区在线观看网站|