久久久无码人妻精品无码_6080YYY午夜理论片中无码_性无码专区_无码人妻品一区二区三区精99

Fashion you can touch

Updated: 2013-04-21 07:50

By Xu Junqian(China Daily)

  Print Mail Large Medium  Small

Fashion you can touch

 Fashion you can touch

Top and above: With 10 of its most popular womenswear brands, Taobao launches its first "offline fashion show" in conjunction with Shanghai Fashion Week. The brands feature collections designed by online designer teams. Photos by Gao Erqiang / China Daily

Stepping out from the computer screen, Taobao brings 10 popular designers to a live catwalk, Xu Junqian reports in Shanghai.

Fashion may not often capture mass attention in China, but one feature of the just-ended 2013 Autumn Winter Shanghai Fashion Week got plenty of notice. The pieces on display were not from big names such as Karl Lagerfeld, Raf Simons and Giorgio Armani, but the nameless, faceless young Chinese designers who have dressed the largest population of women in China in the past decade. Joined by 10 of the most popular womenswear brands that started from scratch on Taobao.com, the country's biggest online shopping bazaar launched its first "offline fashion show", running less than one hour, in conjunction with Shanghai Fashion Week.

Characterized by three themes - simple classic style, boyish style and sweet Japanese/South Korean style - the show has attracted an audience of about 600, Taobao says, mostly frequent, if not addictive, cyber-shoppers who were invited by the website.

Rather than reselling garments from wholesale markets, as most of the web stores on Taobao, the 10 brands joining the show all feature collections designed by their own designer teams and boast a minimum of tens of millions of yuan in annual sales.

"The sales number actually is not a requirement for a ticket to the show, but in the world of Taobao, you need to be that large to be able to afford a designer," says Shen Ting, marketing chief director of Taobao's womenswear department, and the co-organizer of the fashion show.

Fashion you can touch

And for the first time, these most mysterious fashion designers stepped out of the cyber world.

"I never expected that my works would be walked on the runway," says Mai Wanli, the creative director of womenswear brand Amii, one of the featured lines.

A 32-year-old native of Foshan, Guangdong province, with a degree in fashion design, Mai had been working at a local "bricks-and-mortar" womenswear company for seven years, until two years ago when she decided that "the future of fashion lies in the Web world".

She now leads a team of about 20 young designers, who altogether produce at least 10 new pieces every week for Amii. The store features what Mai calls "off the rack, high quality, soft, body conscious clothes from fine fabrics like those from Chloe or Chanel". Mai says online fashion design is a much more demanding job than its offline counterpart, though the pay is similar.

"It's like playing a videotape of the real fashion world 10 times faster," she says. "That is not only because we need to put so many new pieces on the shelf every week, but also once you miss the pace (of fashion), your works die out every quickly."

To keep up, Mai and her team read whatever fashion magazines are available and watch fashion shows from the Big Four (fashion weeks in New York, London, Milan and Paris) whenever they are not doing design work.

Zheng Lei, the chief designer of Cutie Pigie, another womenswear brand on Taobao that took part in the fashion show, says his pace is even faster.

With 10 designers, 31-year-old Beijing native Zheng has spent his past four years producing sweet, cute fashion garments tailored for college students. He says he's "either thinking of designing or turning the designs into reality every single day", except for two weeks every year, the Spring Festival and the National Day Holiday.

"We upgrade our shelf three times a week, each time with about 100 new pieces," says Zheng.

Fashion you can touch

Ninety percent of the pieces sold at Cutie Pigie are designed by Zheng and his team, while the rest are from the wholesale market. A best-selling dress, sold at 300 yuan ($50) apiece, can generate 10,000 sales.

"This is the moment we are most happy, knowing our works will be worn by so many people," Zheng says.

Statistics from Taobao show that there are 1.3 million stores selling womenswear on the website. Up to 50 percent of the stores that have their own designers are on the list of the top 1,000 most popular stores.

Daily stock of womenswear on the website adds up to about 100 million pieces, among which 80,000 are new on the shelf.

"We want to build the image that Taobao not only has a substantial number of clothes, but also originally designed-in-China clothes," says Shen, the marketing chief.

Since its founding in 2003, the Hangzhou-based online shopping bazaar has been constantly accused of selling pirated or counterfeit products of world-renowned luxury or fashion brands. But designers said the situation is unfair to them.

"In the era of digital, it's very easy to be found out if we are copying. We learn from the big fashion designers and brands, but we design our own works," says Mai, the creative director of Amii.

Contact the writer at xujunqian@chinadaily.com.cn.

 Fashion you can touch

Zheng Lei, chief designer of womenswear label Cutie Pigie. Provided to China Daily

(China Daily 04/21/2013 page13)

久久久无码人妻精品无码_6080YYY午夜理论片中无码_性无码专区_无码人妻品一区二区三区精99

    xf在线a精品一区二区视频网站| 精品国产乱码91久久久久久网站| 一区二区国产视频| 欧美性生交片4| 日韩av一区二| 久久综合五月天婷婷伊人| 国产999精品久久久久久| 最新中文字幕一区二区三区 | 开心九九激情九九欧美日韩精美视频电影 | 色综合久久久久久久| 亚洲国产中文字幕| 精品久久久久久无| 不卡高清视频专区| 亚洲电影视频在线| 2021中文字幕一区亚洲| eeuss鲁片一区二区三区| 亚洲福利视频导航| 久久一区二区视频| 91尤物视频在线观看| 日韩激情中文字幕| 国产三级三级三级精品8ⅰ区| 91视频com| 蜜臂av日日欢夜夜爽一区| 国产精品三级久久久久三级| 欧美在线观看视频一区二区三区| 蜜桃视频一区二区三区| 国产精品久久久久久久蜜臀| 在线观看网站黄不卡| 久久精品国产99国产精品| 国产精品素人视频| 欧美美女黄视频| 成人高清免费观看| 视频一区二区欧美| 国产精品欧美一区喷水| 欧美精品久久久久久久多人混战 | 精品视频999| 国产美女视频一区| 亚洲成av人片在www色猫咪| 国产色综合久久| 欧美日韩国产高清一区二区| 国产精品一区二区久激情瑜伽| 亚洲理论在线观看| 久久久久综合网| 欧美日韩一区三区| 成人亚洲精品久久久久软件| 日韩电影在线一区二区| 亚洲视频资源在线| 久久综合九色欧美综合狠狠| 欧美日韩国产综合一区二区 | 4438成人网| 成人99免费视频| 久久av中文字幕片| 亚洲福利视频三区| 中文字幕一区av| 欧美精品一区视频| 欧美剧情电影在线观看完整版免费励志电影 | 国产成人综合网| 日韩电影在线免费看| 亚洲另类在线制服丝袜| 国产三级一区二区| 日韩欧美一级二级| 在线欧美一区二区| av午夜一区麻豆| 国产在线播放一区二区三区| 日韩极品在线观看| 一区二区欧美在线观看| 国产精品污www在线观看| 精品蜜桃在线看| 欧美一级欧美三级在线观看| 99精品视频在线观看免费| 国产乱一区二区| 另类小说色综合网站| 视频一区二区三区在线| 亚洲综合成人在线| 亚洲欧美一区二区不卡| 国产精品色噜噜| 久久久久久一级片| 欧美videossexotv100| 欧美久久久久久久久中文字幕| 91高清视频免费看| 91在线国产观看| 成人av电影免费在线播放| 国产精品99久久久久久似苏梦涵 | 国产一区在线视频| 青青草国产成人av片免费| 亚洲国产中文字幕| 亚洲自拍偷拍图区| 一区二区三区在线观看网站| 中文字幕亚洲在| 国产精品久久久久精k8| 国产欧美精品一区二区色综合 | 亚洲成人av在线电影| 亚洲综合免费观看高清完整版| 亚洲精品中文字幕在线观看| 亚洲欧美日韩久久| 亚洲人妖av一区二区| 亚洲品质自拍视频| 亚洲精品乱码久久久久久久久| 1024精品合集| 国产精品三级av| 国产精品成人免费在线| 国产精品久久久久影院| 国产精品乱码妇女bbbb| 国产精品三级视频| 中文字幕综合网| 亚洲欧美日韩电影| 亚洲综合男人的天堂| 亚洲国产日日夜夜| 天天影视涩香欲综合网| 日本人妖一区二区| 久久se精品一区精品二区| 精品一区二区三区不卡 | 69av一区二区三区| 日韩一区和二区| 亚洲精品一区二区三区蜜桃下载| 久久久亚洲精华液精华液精华液| 久久久99精品久久| 国产精品免费视频观看| 日韩毛片视频在线看| 樱花影视一区二区| 丝袜亚洲另类丝袜在线| 久久黄色级2电影| 国产乱人伦偷精品视频免下载| 丰满少妇在线播放bd日韩电影| 不卡电影一区二区三区| 91福利视频网站| 4438成人网| 久久蜜桃香蕉精品一区二区三区| 国产精品区一区二区三| 一区二区三区在线观看视频| 丝袜脚交一区二区| 国内精品自线一区二区三区视频| 高清av一区二区| 在线亚洲免费视频| 日韩一区二区免费在线观看| 久久欧美一区二区| 亚洲三级免费观看| 亚洲国产精品一区二区www在线| 日本中文字幕不卡| 国产成人一级电影| 在线亚洲一区观看| 欧美大片日本大片免费观看| 国产精品天美传媒| 日韩中文字幕91| 岛国一区二区在线观看| 欧美吞精做爰啪啪高潮| 久久色中文字幕| 一个色综合网站| 久久99精品国产麻豆不卡| 99久久99久久精品免费观看| 制服丝袜亚洲网站| 国产精品毛片高清在线完整版| 亚洲国产精品嫩草影院| 国产麻豆成人精品| 欧美在线观看18| 久久久精品综合| 亚洲成人免费在线观看| 丰满少妇久久久久久久| 欧美精品777| 国产精品久久久久aaaa| 蜜桃在线一区二区三区| 不卡视频在线看| 欧美视频中文字幕| 日韩免费观看高清完整版在线观看| 欧美一级黄色大片| 亚洲激情网站免费观看| 偷拍日韩校园综合在线| 国产精品福利在线播放| 欧美一级高清大全免费观看| 久久精品亚洲国产奇米99| 国产精品色噜噜| 亚洲成人免费在线观看| 成人av在线播放网址| 成人黄色av电影| 欧美日韩午夜影院| 精品剧情v国产在线观看在线| 国产午夜精品美女毛片视频| 日韩av一区二区在线影视| 高清av一区二区| 欧美性高清videossexo| 久久欧美一区二区| 亚洲综合丁香婷婷六月香| 另类中文字幕网| 视频一区二区三区在线| 一本色道亚洲精品aⅴ| 日韩欧美亚洲一区二区| 日本一区二区动态图| 久久66热re国产| 91久久精品日日躁夜夜躁欧美| 欧美一区二区三区男人的天堂| 26uuu久久天堂性欧美| 亚洲天堂网中文字| 久久精品国产一区二区三| 国产精品一二一区| 日韩欧美一区二区免费| 国产精品久久久久永久免费观看 | 不卡的av电影| 欧美日韩一区国产| 欧美韩国日本不卡| 爽爽淫人综合网网站|