A ranking of Chinese banks' Internet creativeness has been released by people.com.cn. It rates them on their brand popularity, their creativeness in the application of Internet, their use of new media, etc.
The ranking shows that as 'Internet + Finance' becomes a heated topic, the traditional banks are exploring their potentials on mobile banking and WeChat so that they can provide users with better services. Banks have also strengthened their marketing on social media platforms.
Let's take a look at the top 10 banks.
10 Shanghai Pudong Development Bank Co Ltd
Total score: 81.67
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A pedestrian walks past a branch of Shanghai Pudong Development Bank in Yichang city, Central China's Hubei province, on Dec 14, 2015. [Photo/IC] |
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