chinadaily.com.cn
    left corner left corner
    China Daily Website

    Virtual changing room

    Updated: 2013-04-25 09:30
    By Tiffany Tan ( China Daily)

    Virtual changing room

    [Photo/China Daily]

    Of the 1.35 billion mainland Chinese, 564 million use the Internet, and 74.5 percent do so through their mobile devices. Many Chinese also like shopping from the comfort of their homes.

    Last year, Shanghai PR and marketing firm Going86 partnered with Zugara, the Los Angeles-based creator of the Webcam Social Shopper, to bring the virtual dressing room software to China. The WSS, used by e-commerce sites like Shopify and Magento, is still looking for its first client in China, but Going86 believes such applications will become the future of fashion retail.

    "Given the already high online transaction rates and normalcy of shopping online for fashion in China, we think it is only a matter of time before AR-based technologies become a commonly used tool to engage Chinese consumers," Robert Rankin, the firm's managing director, says.

    Zugara, meanwhile, has been upfront about what a virtual dressing room is - and what it isn't.

    The WSS is designed to help shoppers evaluate the color and style of a garment to make a better purchase decision, says Matthew Szymczyk, Zugara's CEO. As a result, he says, the software helps online retailers increase online purchases and reduce return rates.

    "However," Szymczyk says, "our software is not designed to help with fit given current limitations with 2-D/3-D camera technology ."

    This side of AR is now pretty clear to Tian Xueqin, who spent hours looking for couture designer Guo Pei's virtual dressing room at last month's CHIC fair.

    "It's not like actually putting on the dress," says the Beijing fashion executive. "You can't see how well it fits your body."

    But at the neighboring counter, she seemed thrilled to try on several eyeglasses and shades - without having to take off her own metal-framed glasses. Shopping has clearly entered a new dimension.

    Virtual changing room

    Virtual changing room

    Fashion you can touch  The 7th International Hairdressing Festival 

    Previous Page 1 2 3 Next Page

     
     
    ...
    ...
    ...
    日韩免费码中文在线观看| 国产精品无码AV一区二区三区| 精品无码人妻一区二区免费蜜桃| 中文字幕人妻无码专区| 无码国产精品一区二区免费vr | 久久中文字幕视频、最近更新| 国产精品无码一区二区三级| 免费无码一区二区三区蜜桃| 中国少妇无码专区| av无码免费一区二区三区| 一本加勒比HEZYO无码资源网| 中文字幕一区二区三区5566| 中文字幕网伦射乱中文| 国产亚洲情侣一区二区无码AV| 亚洲精品无码鲁网中文电影| 亚洲国产中文字幕在线观看| 中文有无人妻vs无码人妻激烈| 久久亚洲国产成人精品无码区| 亚洲VA中文字幕无码一二三区| 亚洲欧美日韩中文字幕一区二区三区 | 最近免费中文字幕mv电影| 久久精品亚洲乱码伦伦中文| 无码精品人妻一区二区三区影院| 亚洲精品无码av人在线观看 | 亚洲人成中文字幕在线观看| av区无码字幕中文色| 无码精品人妻一区二区三区漫画| 国产av无码专区亚洲av果冻传媒| 中文字幕日韩欧美一区二区| 国产一区三区二区中文在线| 中文字幕一区图| 亚洲欧美日韩中文字幕一区二区| 无码内射中文字幕岛国片| 无码专区中文字幕无码| 久久亚洲精精品中文字幕| 日韩久久久久久中文人妻| 天堂网在线最新版www中文网| 欧美日韩v中文字幕| 最近的2019免费中文字幕| 日韩精品无码视频一区二区蜜桃| av无码人妻一区二区三区牛牛|