“習(xí)大大之路”改變中國(guó)旅游業(yè)

8. First Lady influence

第一夫人效應(yīng)

Any mall or shop visited by China's First Lady, Peng Liyuan, seems to benefit from the so-called "Peng Liyuan phenomenon."

中國(guó)第一夫人彭麗媛過(guò)到的購(gòu)物中心和商場(chǎng)似乎也在受益于“彭麗媛效應(yīng)”。

Hoping to take advantage of a visit from the president's wife, Seoul shopping center Lotte FINTIN put up a poster of Peng following her July 2014 visit with a caption that read, "Lady Peng Liyuan rode on this elevator when she visited Lotte FINTIN."

首爾購(gòu)物中心Lotte FINTIN在2014年7月貼出了彭麗媛的海報(bào)，上面寫(xiě)著“彭麗媛夫人乘坐這電梯參觀(guān)了樂(lè)天FINTIN”，以此吸引顧客光顧。

Another reads, "Thanks to China's national mother Peng Liyuan for visiting Lotte FINTIN."

另一張海報(bào)上寫(xiě)著：感謝中國(guó)國(guó)母彭麗媛到訪(fǎng)樂(lè)天FINTIN。

Products she purchased in the mall are marked with special signs.

她在商店買(mǎi)的商品都有特殊標(biāo)記。

Some products have seen a three-fold increase in sales, according to Chinese news site Huan Qiu World.

而據(jù)環(huán)球新聞網(wǎng)報(bào)道，有些商品的的銷(xiāo)量已增長(zhǎng)三倍。

Vocabulary

lovebirds: 情侶

lakefront: 湖邊

culinary: 烹飪的

mundane: 世俗的

leverage: 利用

yam: 山藥

sweet potato: 紅薯

hoist: 升起

cup noodle: 杯面

itineraries: 旅游活動(dòng)日程

hog heaven: 極樂(lè)之地

spurt: 迸發(fā)，沖刺

(譯者：zoe212 編輯：王旭泉 祝興媛)